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The popular Danish brand, Søstrene Grene, has announced it will open in Wakefield on Friday 20th September at 10am at Trinity Walk shopping centre. This exciting launch will mark the brand’s third Yorkshire store following the opening of York and Sheffield locations last year.
Søstrene Grene currently has over 300+ stores in 16 different countries and is currently seeing a major expansion across the whole of the UK.
To celebrate the Grand Opening in Wakefield, Søstrene Grene will gift the lucky first 100 customers with a voucher for a free large, tufted rug worth over £60 and a canvas tote bag filled with an exciting selection of products. Customers can also some expect special live performances and refreshments whilst they explore the new store.
Known for its affordable, Scandi-inspired designs, the store will offer a wide range of homewares, furniture, kitchen products, gifting, wrapping paper, crafts, toys, accessories and “mini home” products for children.
Søstrene Grene is also inspired by the Danish concept of ‘hygge’ and offers a unique shopping experience to reflect this. In-store you’ll find subdued lighting, classical music, creative displays and a signature labyrinth-style layout to evoke the sense and encourage shoppers to take a relaxing moment throughout their day.
UK Joint Venture Partner, Jonathan Cooper, who runs Søstrene Grene stores across the North of England, is looking forward to the Wakefield opening.
“We’re so excited to be bringing our third store to Yorkshire. Trinity Walk is a great shopping destination and we can’t wait to introduce our brand to the local community.
“Our opening morning is not one to be missed, with our fantastic giveaway for the first 100 customers sure to bring big queues to the centre. We’re looking forward to a very busy and positive welcome to Wakefield!”
- Jonathan Cooper
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